Tony Kopetchny and Stefan Byrd-Krueger of ParsonsTKO

Tony Kopetchny and Stefan Byrd-Krueger of ParsonsTKO, a firm dedicated to helping mission-driven organizations get the most out of their investments in marketing and technology through business process improvements, consultation, and data analysis.

Tony Kopetchny is the CEO and co-founder of ParsonsTKO. His focus and expertise are in governance, change management, and brand strategy. In addition to deep experience as an outside consultant, he has years of experience working in-house at large policy organizations such as the Pew Charitable Trusts, the Center for Global Development, and the US Institute of Peace.

Tony has been practicing change management consulting for years inside and out and has developed a keen understanding of how to manage multiple stakeholder groups and convert debate into action. Tony provides high-level direction and leadership on our client engagements. He has built and run large scale digital strategies and websites for organizations such as FEMA, DHS, the Open Societies Foundation, Brookings, The Pew Charitable Trusts, the Woodrow Wilson Center, and the Associated Press. Stefan Byrd-Krueger is ParsonsTKO Chief Analytics Officer.

His journey to professional nirvana began with his passion for the arts as a sculptural welder, developed through his university training in policy analysis and years of experience in grassroots education and advocacy among think tanks, then blossomed as he took his love of elegant design and organizational excellence into the private sector as a digital marketing consultant. This blend of the creative process, recognition of the human element of organizational success, and love of the technical discipline define his working style. https://parsonstko.com/